Gone are the days of cookie-cutter weddings. Now, couples are looking to create events that fully reflect their styles and personalities, and aesthetics play a huge role in doing so. That’s where Delray Beach-based wedding stylist and planner Kellie Ryan comes in (561/465-5137, kellieryandesigns.com). With an MBA in event leadership from Johnson & Wales University, she provides consultation, planning and production services to design memorable weddings from Palm Beach to Miami and beyond.

Do you suggest a wedding “theme?”

I would recommend that a couple narrow down their stylistic preferences, but this does not necessarily mean a theme. A wedding “vision” should express the couple and their lives together. Pinpointing important aspects to the couple can generate the vision and style of the wedding. A couple that loves to brunch together? I see a wedding incorporating mini pancakes and mimosas as a late-night snack for guests.

What advice do you give in terms of color scheme?

It is important to keep in mind the season, location and formality of the event. While burgundy might be the bride’s favorite color, it might not fit with a daytime beach wedding. You want the colors to blend with the rest of your aesthetics, not stand out.

What factors go into deciding the floral selections?

Consider how floral arrangements will complement the venue. Some venues are memorable on their own, while others need “sprucing.” Floral arrangements add up quickly, so keep track of what’s important. If the ceremony is going to be short, save money on ceremony petals and upgrade reception arrangements.  

What’s your advice on DIY decor?

Don’t take on too much. The time leading up to your big day is to be cherished. Start off on the smaller scale. Buy enough supplies for a few and see how it goes.