Breakfast, so they say, is the most important meal of the day. At least it is at Keke’s Breakfast Cafe (10120 Forest Hill Blvd., 561/444-2075), the Central Florida-based chain that’s making its first foray south of the (imaginary) border.

The Wellington Keke’s, in The Pointe at Wellington Green, is the 10th store for the breakfast and lunch chain, with five more locations—including one in Boynton Beach—set to debut in the near future.

While most restaurants are chasling after the high-ticket dinner crowd, Keke’s relies solely on the morning and midday meals, open daily (except for Thanksgiving and Christmas) at 7 a.m. and closing at 2:30 p.m.

The breakfast menu sticks mostly to tried-and-true crowd pleasers—waffles, pancakes, stuffed pancakes, omelets and the like—many of them tricked out with sugary garnishes, like the banana split waffle (glazed bananas, pineapple and strawberries with chocolate syrup, pecans and whipped cream) and french toast stuffed with cinnamon apples and cream cheese and dusted with powdered sugar.

Lunch is paninis, sammies, burgers, wraps and salads, from standbys like ham and swiss, turkey club and chef’s salad to slightly more inventive offerings like chicken panini with marsala sauce, portobello mushroom and provolone cheese and Chinese chicken salad with crispy noodles and sesame dressing.