A relatively new but increasingly popular accessory line made its way across the pond and into South Florida. Boho Betty, the British-based purveyor of global-inspired and affordable bangles and bracelets, recently revealed its brand stateside during a “secret” VIP event at the Essex House Hotel in South Beach.
Calling itself the “new face of fashion jewelry,” Boho Betty seeks to empower women to feel sexy, confident and edgy with its handcrafted pieces. The eleven collections (available online) are made to represent the exotic and alluring destinations of the world: American Dreams, Aztec Allure, Bollywood Flair, Celestial Charm, City Glitz, Dubai Dazzle, Greek Glamour, London Chic, Mediterranean Mystique, Ocean Bliss and Thai Zen.
The exclusive event at the Essex was held to expose the fashion-forward products to a group of more than 100 style influencers. After one of the marketing partners was pushed into the pool, Boho Betty’s name was revealed for the first time. Then, the diverse collection of bracelets was presented. Sold as single pieces or stacked bracelets, the line, which launched in 2012, has more than enough options for every type of woman.
Add these accessories to your little black dress for a night on the town or to shorts and a T-shirt for a casual lunch with the girls. Dare-to-be different customers can check out the unique styles embedded in exotic roots or take the “discover your style” quiz at boho-betty.com.
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About Chelsea
Chelsea Stromfeld is a junior at the University of Florida studying public relations and business administration, who is interning at Boca Magazine this summer. With an extensive set of interests, she loves to stay laughing, social, creative and active. Give her a camera, food or a person to talk with, and she is all set. You can reach Chelsea at chelseastromfeld@gmail.com.
